About Biggs Harley-Davidson® San Marcos, CA

At Biggs Harley-Davidson®, our customers come first!

Welcome to Biggs Harley-Davidson® in North San Diego- San Marcos, CA - Home of the Motorcycle Giant™.

Voted #1 Motorcycle Dealer in the County! --U.T. San Diego Best

We have a strong and committed sales staff with more than 33 years of experience satisfying our customers' needs. Richard Lillibridge and his family are the only local family owned dealership in San Diego County.  Feel free to browse our inventory online, request more information about bikes, set up a test ride, check out motorcycle clothes, Biggs H-D® T-shirts, riding gear or inquire about financing!

Biggs Harley-Davidson® is a premier Harley-Davidson® dealer located in San Marcos inside San Diego County, just north of the City of San Diego. So if you're coming from El Cajon or even Riverside, Biggs Harley-Davidson® will have your dream bike!

We offer an authentic Harley-Davidson® experience, with our friendly staff along with 5 departments to fulfill your every need. Whether you are in the market for a genuine Harley-Davidson® motorcycle, high performance parts and customization, full service, or maybe even some new MotorClothes®, Biggs has the quality you expect from an authorized Harley-Davidson® dealership. Our financing specialists will work with you for the lowest rate with a minimal down payment.

Biggs Harley-Davidson® is proud to honor our US Military customers with special military rates. The Angela Spence Foundation works with Biggs Harley-Davidson with charity events to help local families.  Events every Saturday attract a wide demographic of motorcycle enthusiasts. Not sure what you want to ride? Biggs' inventory has a vast selection of motorcycles to check out ! Anything from Sportsters to Touring bikes to satisfy your need for speed. Visit us and see for yourself: Biggs Harley-Davidson® is the place to be for riding in SoCal.

Remember: "If It's Got a VIN, Trade It In®"!

Our mission statement is:

"Building lasting relationships with our partners and employees while serving the Harley-Davidson® community. Our core values shall be based on honesty, integrity, and service to the community."

Why Purchase from Biggs Harley-Davidson®?

  • Convenience - Close to home, Biggs Harley-Davidson® provides a wealth of knowledge regarding the product, as well as on-site inventory for you to inspect and test ride prior to making your purchase.
  • Relationships - Purchasing locally allows you to establish a relationship with a Biggs Harley-Davidson® representative, providing you with the convenience of service and support when you need it.
  • Service after the Sale - Biggs Harley-Davidson® puts their purchasing customers first when it comes to getting your ride serviced. You will experience the value Biggs Harley-Davidson® can add to your purchase.
  • Local Economy - Local purchases help to keep tax dollars and people at work in your community.

Biggs HD® is conveniently located near the areas of Vista, Escondido, Carlsbad, Encinitas, and San Diego.